Home Business A Guide to the Growing Digital Economy by Digital Entrepreneur, Fernando Raymond

A Guide to the Growing Digital Economy by Digital Entrepreneur, Fernando Raymond

The digital economy refers to an economy that is based on digital computing technologies. It encompasses all business activities that use digitized data and the Internet. This includes e-commerce, online advertising, cloud computing, and new emerging business models.

The digital economy is growing every day, and it will be the biggest marketplace by 2025. By 2030 it will be the economy where smart people work, do business, and build trillion-dollar companies.

I have been preparing for the 2020 digital economy ever since I started my first internet business, ClickDo. The digital agency grew to a level where it runs itself, giving me time to build SeekaHost, world’s best web hosting services company with seekahost.app solution.

Understanding the digital economy will give you the insights to think what business you can start. So it’s vital you know the digital entrepreneurship examples and gain digital business skills.

A Guide to the Growing Digital Economy

A Guide to the Growing Digital Economy

Growth of the Digital Economy

  1. E-commerce: E-commerce has transformed the way we shop. In 2020, worldwide e-commerce sales were projected to reach $4.2 trillion, making up 16% of total retail sales (Statista).
  2. Digital Payments: As of 2019, there were around 3.3 billion users of digital payment methods globally, indicating a move away from traditional cash-based economies (World Payments Report).
  3. Digital Advertising: The global digital ad spend was estimated at over $333 billion in 2019 and was expected to surpass $517 billion by 2023 (eMarketer).
  4. Cloud Computing: The cloud market size was projected to grow from $371.4 billion in 2020 to $832.1 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 17.5% (MarketsandMarkets).
  5. Digital Services: Streaming services like Netflix, Spotify, and Disney+ have disrupted traditional media consumption. For instance, as of the end of 2020, Netflix alone had over 200 million subscribers worldwide (Netflix’s official data).

Entrepreneurs and Smart Technologies

Entrepreneurs and Smart Technologies

Digital entrepreneurs are leveraging the power of AI and smart technologies to create innovative business models:

  1. Personalization with AI: Online retailers use AI algorithms to analyze customer behaviours, preferences, and purchase history to offer tailored product recommendations. Amazon’s “customers who bought this item also bought” feature is a prime example.
  2. Chatbots and Virtual Assistants: Many online businesses use chatbots, powered by AI, to answer customer queries 24/7, leading to enhanced customer service and reduced operational costs.
  3. Supply Chain Optimization: AI helps companies predict demand, optimize routes, and manage inventory more effectively.
  4. Fintech Innovations: Startups are using AI to offer personalized financial advice, fraud detection, and risk assessment, transforming the financial sector.
  5. HealthTech: AI-driven platforms can analyze medical data, offer personalized treatment recommendations, or even assist in surgery.
  6. Smart Home Devices: Entrepreneurs are tapping into the growing market for smart home devices, such as AI-powered thermostats, lights, and security systems.
  7. EdTech: Platforms like Coursera or Khan Academy use smart algorithms to adjust learning paths for individual users.


The digital economy is no longer an emerging segment of the global economy; it’s now its backbone. As technologies continue to evolve, especially with the rapid advancements in AI, the opportunities for digital entrepreneurs are boundless. However, with these opportunities also come challenges, such as privacy concerns, the need for clear regulatory frameworks, and ensuring that the benefits of the digital economy are shared equitably across society.

Fernando Raymond
Fernando Raymond
Founder & CEO - ClickDo, Digital Agency in London and SeekaHost, global web hosting services company.


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